21 Aug
|
Tipple Works
|
Mumbai
21 Aug
Tipple Works
Mumbai
Location: Mumbai
Experience: 3+ years
Employment Type: Full-time
About Tipple Works Co.
Tipple Works Co. is a creative-first, full-stack marketing agency working across Alco-Bev, F&B;, Hospitality, Lifestyle, Luxury and other consumer brands.
We work across brand strategy, creative, social media, influencer marketing, performance marketing, CRM, GTM strategy, content and events.
The Role
We’re looking for a Performance Marketing Manager who is data-driven, commercially sharp and focused on delivering measurable growth for clients.
You will manage performance marketing across multiple clients and industries, working across acquisition, conversion and retention, with KPIs varying from awareness and leads to bookings, sales, revenue and ROAS.
What You’ll Do
Plan, execute and optimise campaigns across Meta Ads and Google Ads.
Manage and optimise Amazon Ads accounts, including campaign setup, keyword/product targeting, budgets, bids, optimisation and reporting.
Work on Amazon A+ and e-commerce optimisation in collaboration with creative and client teams.
Develop performance strategies across websites, marketplaces and other e-commerce platforms.
Work with CRM channels including Email and WhatsApp for acquisition, retention and reactivation.
Experience with Klaviyo and OptCulture is a solid bonus.
Set targets, projections and budgets, and own performance against agreed numbers.
Analyse performance, identify gaps and continuously optimise towards business goals.
Have a proven track record of driving growth and measurable results for clients.
Work closely with creative and content teams to provide clear requirements based on performance data — including hooks, formats, messaging, CTAs and creative testing needs.
Prepare performance reports and present actionable insights and recommendations to clients.
Manage clients across Luxury Gifting, Hospitality, Alco-Bev, F&B;, Lifestyle and other categories, adapting strategies to different funnel objectives and KPIs.
What We’re Look
📌 Performance Marketing Manager (Mumbai)
🏢 Tipple Works
📍 Mumbai