Green Skilling Program:
The focus of this project is to provide livelihood opportunities for beneficiaries with no other sources of sustainable income including adults with intellectual disability and unskilled women from low income families in urban and rural areas. Further, there is a robust environmental focus and all of the skill training is focussed on craft skills involving recycling and upcycling of a range of discard materials including such as Temple flowers, Paper-waste, Fabric leftovers and Silk thread discards.
The project is a comprehensive approach to craft based livelihoods that in addition to skill training also involves production, design and marketing support.
Responsibilities:
I. Research
● Research the discard materials thoroughly to understand different ways of working with them
● Research products made from recycling and upcycling with similar and other materials in India and abroad focussing on different techniques and innovations
● Research on different techniques / processes / tools / required for our products - physical market visits as well as online research
● Market research to study trends and understand scope and appeal of the craft skill / material / product range
II. Design Development
● Craft based product development across a wide range of craft skills including recycling and upcycling a range of discards (as mentioned above)
● Product development - designing, sampling and prototyping for all approved concepts
● Drive innovations particularly in flower recycling
● Incorporating features into the products that will appeal to our target audience (corporate professionals / retail customers as the case maybe) such as educational value, use of sustainable materials, durability, safety and so on.
● Designing suitable promotional material and branding including packaging and labels
● Market-centric designs focussed on our target bulk buyers for the different festive seasons - Diwali, Holi and Rakshabandhan ; as well as corporate gifting
📌 Designer - Petalist / Soft Material (Hyderabad)
🏢 Craftizen Foundation
📍 Hyderabad
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