Company Description
Thistle Media is a dynamic digital transformation company specializing in delivering comprehensive digital solutions. We utilize our in-depth understanding of customer experience and cutting-edge digital technologies to help businesses achieve their goals. Known for our cutting-edge approach, we are committed to driving growth and success for our clients. To discover more about what we offer, visit our website or contact us for a free consultation.

Roles & Responsibilities
Own day‑to‑day execution: schedule/publish posts; maintain hygiene on Facebook, Instagram, LinkedIn, X/Twitter, Threads and YouTube.
Support monthly content strategy: translate campaign objectives into platform‑wise content plans and calendars
Campaign ideation: propose hooks, reels ideas, contests, and creator/UGC angles aligned to brand goals.
Publishing and Scheduling the posts on different platforms
Ad‑copy support: write crisp ad headlines, primary text, and descriptions for Meta; assist with Google Ads copy extensions.
Reporting & insights: track KPIs (reach, engagement rate, CTR, saves,



clicks, leads); build weekly and monthly reports with clear takeaways.
Measure & optimize: suggest A/B tests for creatives, captions, hashtags, posting times, and landing pages.
AI & tools: explore and responsibly use AI for copy first‑drafts, post variants, and basic analysis; document learnings.
Collaboration: brief designers with sharp, single‑minded messages; coordinate with performance marketing on objectives (CPC/CPL/CPI).
Community management: respond to DMs/comments, escalate issues, and protect brand tone and response SLAs.
Platform hygiene: keep bios, highlights, tags, CTAs, and link‑in‑bio updated; ensure asset naming and UTM conventions are followed.
Social listening & benchmarking: track competitors, trends, and relevant audios; share quick win opportunities in the weekly huddle.
Basic SEO/SMO: optimize captions, alt text, and metadata; ensure keyword‑aligned copy where releva

📌 Social Media Executive (Bengaluru)
🏢 Thistle Media
📍 Bengaluru