Job Summary

We are seeking a creative and results-driven Digital Marketing Social Media Expert with at least 2 years of hands-on experience to lead our online presence, drive engagement, and boost brand growth across digital platforms. The ideal candidate is data-savvy, trend-aware, and skilled in crafting compelling content and campaigns that convert.

Responsibilities

Social Media Management

- Manage and grow social media accounts (Instagram, Facebook, LinkedIn, Twitter/X, TikTok, YouTube, etc.)
- Create, schedule, and publish engaging content (posts, reels, stories, carousels, videos)
- Monitor trends, hashtags, and viral content to keep the brand relevant
- Engage with followers, respond to comments/DMs, and build community

Digital Marketing Campaigns

- Plan and execute paid ad campaigns (Meta Ads, Google Ads, LinkedIn Ads, TikTok Ads)
- Set up conversion tracking, A/B testing, and audience segmentation
- Optimize campaigns for ROI, CTR, CPC, and lead generation
- Manage monthly ad budgets effectively

Content Strategy Creation

- Develop monthly content calendars aligned with marketing goals
- Write captivating captions, scripts, and ad copy
- Collaborate with designers/videographers for high-quality visuals
- Repurpose content across platforms (e.g., blog reel carousel)

Performance Tracking and Reporting

- Track performance using Google Analytics, Meta Business Suite, and platform insights
- Deliver weekly/monthly reports on KPIs (reach,



engagement, conversions, ROAS)
- Identify top-performing content and scale winning strategies

SEO Email Marketing (Bonus)

- Basic on-page SEO optimization for blogs/landing pages
- Assist in email campaign setup (newsletters, automations) via Mailchimp

Must-Have (2+ Years Proven Experience):

- Managing business social media accounts with proven growth/results
- Running paid social media campaigns (Meta Ads Manager, Google Ads)
- Using Canva, CapCut, or Adobe Creative Suite for content creation
- Analyzing performance data and creating reports

Technical Skills

- Meta Business Suite, Google Analytics, Google Tag Manager
- Social media scheduling tools
- Basic video editing

Soft Skills

- Robust copywriting and storytelling
- Creative eye for design and branding
- Ability to work in a fast-paced environment
- Team player with excellent communication

Qualifications

- Bachelor's degree in Marketing, Communications, or related field (preferred)
- 2+ years in digital marketing/social media (agency or in-house)
- Portfolio or case studies showing real results (follower growth, ad ROI, engagement)

Disclaimer: This job posting & Location has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.

📌 Digital Marketing & Social Media Expert (Hyderabad)
🏢 Imedic Medical Solutions
📍 Hyderabad