Lifecycle & Product Marketing Manager (Bengaluru)

Lifecycle & Product Marketing Manager (Bengaluru)

21 Aug
|
Zoca
|
Bengaluru

21 Aug

Zoca

Bengaluru

About ZOCA

We are at $2.5Mn+ ARR, 1000+ beauty and wellness businesses on the platform, and a $6M Series A behind us. We are not starting out. But we are also nowhere close to where we want to be.

Zoca is building the growth infrastructure that small beauty and wellness businesses have never had access to. Online visibility, bookings, payments, customer retention, voice AI.

We want people who will think, challenge, ship, and own outcomes.

Why this role exists

There are roughly 8.5 million local service businesses in the United States. Almost every tool ever built for them helps run the business. Almost none of them brings anyone through the door.

Zoca is a growth system for those businesses, starting with beauty and wellness. More than 1,000 businesses use it today. We are backed by Accel, Elevation Capital, Better Capital, and GTM Fund. Our AI agents get a business found, answer its calls, book its clients, recover its drop-offs, and bring people back, all reading from one shared memory of that business.

Our customers are salon and med spa owners. They are busy,



they have been sold to badly before, and they judge us on exactly one thing. Did more people walk in.

What You Will Own

The path from signup to first visible win, measured in days rather than impressions.
Progression from the ramp plan to the full plan, and every lever that moves it.
The monthly value report. Every account should receive an honest account of what we did for them, including how many of the clients we brought were genuinely current rather than people who were coming anyway. Being straight about that distinction is a competitive advantage in this category, not a risk.
Product communication. Changelogs, in-app messaging, and release notes written for a salon owner rather than for an engineer.
The knowledge base and the help content that both our AI front desk and our own team rely on.
Positioning and enablement on the way in. Battlecards against the booking platforms, pricing communication

📌 Lifecycle & Product Marketing Manager (Bengaluru)
🏢 Zoca
📍 Bengaluru

Reply to this offer

Impress this employer describing Your skills and abilities, fill out the form below and leave Your personal touch in the presentation letter.

Subscribe to this job alert:

Get the latest job offers by email for: lifecycle & product marketing manager (bengaluru) / bengaluru

Subscribe to this job alert:

Get the latest job offers by email for: lifecycle & product marketing manager (bengaluru) / bengaluru