The Performance Marketing Associate role focuses on supporting end -to -end execution of digital advertising campaigns across platforms like Google and Meta. This role is ideal for someone early in their performance marketing journey who enjoys working with data, experimenting with campaigns, and contributing to a dynamic, fast -paced marketing environment.
Key Responsibilities:
â Assist in managing performance marketing campaigns across multiple channels including Google, Meta.
â Implement and monitor ad campaigns, ensuring correct targeting, budgeting, and bidding.
â Analyze campaign performance and share insights for optimization with the team.
âTake responsibility for campaign setup, A/B testing, and performance tracking.
â Track key KPIs and prepare campaign performance reports (weekly/monthly).
â Support budget planning and performance forecasting with the marketing manager.
â Contribute to strategy discussions by providing performance insights and market trends.
â Keep up with industry developments and integrate best practices into campaigns.
Requirements
â6 months to 1 year of relevant experience (internship, freelance, or junior role) in performance marketing.
â Hands -on exposure to ad platforms like Google Ads, Meta Ads Manager
â Understanding of performance metrics and funnel optimization.
âStrong analytical skills and attention to detail.
â Intermediate Excel/Google Sheets proficiency (v -lookups, pivot tables, charts).
â Ability to handle multiple campaigns and meet deadlines.
â Contribute to strategy discussions by providing performance insights and market trends.
â Keep up with industry developments and integrate best practices into campaigns.
Benefits
Why you should join us?
â In case you value the chance to work on real & challenging Marketing problems
â In case you value high involvement from founders and learning from them
â In case you value having the autonomy to do things your way and not have to worry
about experimental failures
â In case you care about working alongside genuine, honest peers who will have your
back, no matter what
â In case you value contributing to the organisation beyond your call of duty; and
getting handsomely remunerated for the extra effort
â In case you believe in always learning and want an environment which will invest
into your learning for the long term
â In case you want to work on the cutting edge of marketing problems and use the
most cutting tools and strategies
â In case you are looking for a place for the long term where you can keep growing
with the company (our first few hires from 5 -6 years back, are still with the
company)
Why you shouldn't join us?
â In case you are looking for a product company, ofcourse we aren't one
â In case you are looking for a very very structured corporate environment where
everyone is extremely clear on their role and ONLY has to do that. We thrive as a
bootstrapped company and hence like to be nimble about changes and whatever is
needed to be done to get ahead
â In case you are looking for the top bracket pay in the industry - we are not the one
for you. You may find hyper funded startups who can do that for you
Working Days: Monday to Friday (Onsite) + Saturday Half Day (WFH)