Role & responsibilities

1. Marketing Material Management

- Coordinate the design, production, and procurement of service marketing materials such as standees, posters, danglers, digital creatives, brochures, and branding assets.
- Ensure marketing collateral aligns with brand guidelines and campaign objectives.
- Maintain inventory and distribution records of all marketing materials.
- Coordinate with creative agencies, printers, and vendors for timely production and delivery.

2. Campaign Implementation

- Execute service marketing campaigns across Social platforms and Service Center's.
- Ensure timely alignment of branding elements, promotional materials, and customer engagement activities.
- Coordinate with suppliers, regional teams and service centers for smooth campaign rollout.
- Conduct implementation audits to ensure branding standards are maintained.
- Support the launch of seasonal campaigns, service promotions, and customer engagement initiatives.

3. Vendor & Stakeholder Coordination

- Coordinate with production agencies, event vendors, and other stake holders
- Track production schedules and launch timelines.
- Resolve implementation issues to ensure campaigns go live as planned.

4. Monitoring & Effectiveness

- Monitor campaign execution




- Track campaign performance against predefined KPIs.
- Collect feedback from relevant channels on campaign effectiveness.
- Analyze customer participation and engagement in promotional activities.
- Recommend improvements for future campaigns based on performance insights.

6. Documentation & Reporting

- Prepare campaign calendars and execution plans.
- Maintain records of campaign implementation across all locations.
- Publish weekly and monthly reports covering:
- Campaign implementation status
- Online / Regional execution progress
- Budget utilization
- Campaign effectiveness
- Action items and closure status

Preferred candidate profile

- Positive project coordination and execution skills.
- Basic understanding of marketing and branding principles.
- Vendor and stakeholder management.
- Proficiency in Microsoft Excel, PowerPoint and Word.
- Ability to analyze campaign data and prepare reports.

Qualifications

- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.

Experience

- 2 - 4 years of experience in marketing execution, retail branding, trade marketing, or service marketing.
- Experience coordinating with agencies, printers, and field teams is preferred.

📌 Service Marketing Specialist (Third Party Payroll) (Gurugram)
🏢 oppo
📍 Gurugram