The Role:

NTT DATA is seeking a seasoned and strategic Marketing Specialist to own and elevate recruitment marketing and employer branding across targeted global regions. This is a senior individual contributor role built for a practitioner who brings deep expertise in employer brand strategy, multi-channel content and social media, brand compliance, and stakeholder partnership at the most senior levels of the business.

You will serve as the strategic center of gravity for talent marketing across India, the Middle East, and Africa (MEA) and other assigned regions — advising regional Talent Acquisition leaders and business stakeholders, developing culturally contextual campaigns, and ensuring every touchpoint authentically reflects NTT DATA's Employee Value Proposition (EVP). You bring both the creative vision and the operational rigor to bring employer brand to life in meaningful, measurable ways.

Position's General Duties and Tasks

In these roles you will be responsible for:

Employer Brand Strategy & Leadership
- Own and drive the employer brand strategy for assigned regions,



ensuring consistent application of the EVP across all talent-facing channels and markets
- Serve as the in-house employer branding expert — advising senior HR, TA, and business leaders on brand positioning, candidate perception, and competitive differentiation in local talent markets

Recruitment Marketing Campaigns
- Design, execute, and optimize end-to-end recruitment marketing campaigns across regions and talent segments, from awareness through to application
- Lead targeted campaigns for critical hiring initiatives, leadership roles, and special projects with a sharp focus on ROI and pipeline quality

Social Media Strategy & Content
- Own talent-focused social media strategy across key platforms including LinkedIn, Instagram, Facebook, Twitter/X, and emerging channels
- Write and produce high-quality, platform-native social media copy and content that drives engagement, builds brand a

📌 Talent Marketing and Communications Lead (Bengaluru)
🏢 NTT DATA
📍 Bengaluru