We are looking for an SEO-focused Content Strategist to lead the creation and optimization of high-quality, long-form content for Miles Education. The primary focus will be driving organic traffic, improving search rankings, building topical authority, and generating qualified leads through content.

Key Responsibilities
Develop and execute an SEO-driven content strategy aligned with business goals.
Own long-form content including blogs, pillar pages, guides, landing pages, and educational resources.
Conduct keyword research, competitor analysis, search intent, and content gap analysis.
Create SEO-focused content briefs and ensure content follows best practices for on-page SEO, internal linking, metadata, and content structure.
Write, edit, optimize, and refresh existing content to improve organic performance.
Build topic clusters and pillar content to strengthen topical authority.
Track keyword rankings, organic traffic, CTR, engagement, and conversions using tools such as Google Search Console, Google Analytics, Ahrefs, or SEMrush.




Stay updated on Google algorithm changes, SEO trends, and AI search developments.
Collaborate with social media, creative, and marketing teams to repurpose long-form content into social posts, YouTube videos, newsletters, and other formats.
Manage the content calendar and ensure timely publishing.

Requirements
4–6 years of experience in SEO content, content strategy, or content marketing.
Solid experience creating and optimizing long-form SEO content.
Excellent understanding of keyword research, search intent, on-page SEO, internal linking, and content clusters.
Excellent research, writing, editing, and communication skills.
Hands-on experience with SEO tools such as Google Search Console, Google Analytics, Ahrefs, or SEMrush.
Robust analytical mindset with the ability to use data to improve content performance.
Ability to simplify complex topics into engaging and authoritative content.

Positive to Hav

📌 Content Strategist Bengaluru
🏢 Miles Education Private
📍 Bengaluru