About
Xapads Media
Xapads
Media is a 20-year-old global adtech company with in-house award-winning
platforms like Xaprio (DSP), Unwire (CTV), Xerxes (Mobile Performance), and Helix (Supply Platform). With offices across 9 countries, we
empower brands and agencies through data-driven, transparent, and innovative
programmatic solutions across Display, Video, CTV, and Mobile.
Role
Overview:
The Lead – Ad Operations (Branding) is a strategic
role responsible for overseeing all branding campaign executions across Display, Video, CTV, Native, In-App, and
Rewarded Video formats. Campaigns are executed through Managed Services, Xaprio DSP (our proprietary platform), and Deal
Desk.
This
role requires a blend of operational leadership, technical understanding, and
strategic thinking to ensure flawless campaign delivery, infrastructure
improvement, and team performance across global markets.
Key
Responsibilities:
- Lead the Branding Operations team managing Display, Video, CTV, Native, In-App, and Rewarded Video campaigns.
- Ensure timely setup, optimization, and
delivery across Managed Services, Xaprio DSP, and Deal Desk.
- Collaborate with Client Servicing and Sales teams to convert briefs
into executable campaigns and measurable outcomes.
- Work with Product and Tech teams to
improve campaign infrastructure, workflow automation, and delivery systems.
- Take complete ownership of delivery,
quality, revenues, and P&L; for the Branding vertical.
- Manage deal activations and pacing across The
Trade Desk (TTD) and DV360 - expertise with both is mandatory.
- Ensure adherence to brand safety,
viewability, and fraud protection using tools like IAS, MOAT, Pixalate, and Human.
- Drive innovation by adopting new ad formats, contextual capabilities, and
data-driven optimization methods.
- Build, mentor, and grow a high-performance
operations team aligned with business and client goals.
- Work closely with the Marketing team to help promote Xapads’ branding offerings through case studies and success
stories.
Requirements
- 7–9 years of experience in
Programmatic or Digital Advertising Operations (Branding vertical).
- Proven expertise in Display, Video, CTV,
Native, and In-App campaign management.
- Proven expertise in Deals setup,
management, and optimization across TTD,
DV360, Amazon DSP, and similar platforms.
- Strong understanding of Programmatic
Guaranteed (PG), PMP, and Open Exchange delivery models.
- Knowledge of adtech ecosystem - DSPs, SSPs, Deal IDs, and measurement tools.
- Proficiency in campaign pacing, optimization, bid log analysis, and
troubleshooting.
- Experience working with global markets - US,
UK, Russia/CIS, MENA, SEA, APAC, LATAM.
- Strong communication and leadership skills; proven ability to manage teams and
cross-functional coordination.
- Analytical mindset with focus on data accuracy, performance, and process
hygiene.
What
We Offer
- Chance to lead Branding Operations for one of India’s most awarded adtech companies.
- Work across Xaprio DSP, Deal Desk, and other proprietary
platforms.
- Exposure to global markets and top-tier
agencies and brands.
- A culture that values innovation,
accountability, and collaboration.
HOW
TO APPLY
To
apply for this position, send an email to our careers mailbox (
[email protected]). In
the email make sure to include your resume and any additional information you
would feel relevant for this role.
📌 Lead Ad Operations (Branding) (Noida)
🏢 Nameless
📍 Noida