Key Responsibilities:
Social Media Strategy: Develop and execute a results-driven social media strategy for platforms including Instagram, Facebook, Twitter, LinkedIn, and TikTok.
Content Creation & Design: Design visually compelling posts, stories, videos, and other content for social media using Adobe Creative Suite, Canva, or other design tools.
Brand Consistency: Ensure all social media visuals and content align with the brand’s voice, style, and identity.
Engagement & Community Management: Monitor and respond to comments, messages, and mentions in a timely, brand-appropriate manner to foster community engagement.
Campaign Planning: Collaborate with the marketing team to plan, create, and manage social media campaigns that align with product launches, events, and promotions.
Analytics & Reporting: Track social media performance metrics and produce monthly reports with insights and recommendations for improvement.
Trend Research: Stay informed of the latest social media trends, tools, and best practices to continuously refine content and engagement strategies.




Cross-Functional Collaboration: Work closely with designers, copywriters, and other team members to develop cohesive campaigns and visual assets.
Content Scheduling: Utilize social media management tools (e.g., Hootsuite, Buffer, Later) to schedule and plan content effectively.
Innovation: Experiment with recent content formats, including GIFs, short-form videos, and interactive elements, to increase reach and engagement.

Qualifications:
Experience: 1+ years as a Social Media Manager or in a related role, with experience in graphic design.
Skills:
Proficiency in design tools such as Adobe Photoshop, Illustrator, InDesign, Canva, and video editing tools is a plus.
Robust understanding of social media platforms, trends, and specific design requirements for each.
Excellent written and verbal communication skills.
Analytical mindset with the ability to interpret data and make strat

📌 Social Media Manager Kilpauk (India)
🏢 TORAN
📍 India