Social Media Marketing Manager

Location:
Pune, Maharashtra — On-site

Employment Type:
Full time

Salary:
₹2.0–₹2.5 LPA

Joining:
Immediate joiners strongly preferred

Govindani Infotech is looking for a
Social Media Marketing Manager who thinks beyond routine posting
.

We are not looking for someone who simply fills a content calendar. We want someone who researches trends, understands audiences, experiments with hooks and formats, uses AI intelligently, studies analytics, and creates content with a clear objective:
reach, engagement, leads, brand growth, and viral potential.

Key Responsibilities
Develop and execute social media strategies across Instagram, Facebook, LinkedIn, YouTube and other relevant platforms.
Research trends, competitors, viral formats, hooks, topics and audience behaviour before creating content.
Plan Reels, posts, carousels, short-form videos and campaign concepts with solid organic growth potential.
Write compelling hooks, captions, scripts, CTAs and content ideas.
Track performance including reach, engagement, watch time, retention,



shares, saves, followers and conversions.
Analyse why content performed or failed and continuously improve future content.
Identify opportunities to turn trends into relevant brand content.
Use
AI tools and automation
to improve speed, creativity and productivity.
Build workflows that reduce repetitive manual work.
Collaborate with designers, video editors and other team members to execute content quickly.
Focus on measurable results rather than posting only for the sake of maintaining frequency.

AI & Automation Skills

Hands-on experience with AI tools is significant for this role, particularly:
ChatGPT
Claude
Higgsfield
Other AI content, image, video and research tools
Social media scheduling and automation tools

We strongly value candidates who naturally ask:

“Can this repetitive task be automated?”

rather than repeatedly doing the same task manually.

What We're Looking

📌 Social Media Marketing Manager Pune Division
🏢 Govindani Infotech
📍 Pune