ITS ONSITE JOB, PLEASE DONT APPLY IN CASE YOU ARE LOOKING FOR REMOTE OR WORK FROM HOME
Job Purpose
The Graphic Designer will be responsible for creating visually compelling, brand-consistent creatives for Karrot Cosmetics across digital, social media, website, marketplace, packaging, and performance marketing platforms. The role requires a robust understanding of beauty industry aesthetics, premium design language, and conversion-focused creatives.
Key Responsibilities
Design Instagram posts, carousel creatives, reel covers, and story creatives.
Create high-converting ad creatives for Meta Ads & Google Ads.
Develop banners for website and marketplace listings.
Design festival & campaign creatives.
Create A/B testing creatives for performance marketing campaigns.
Design landing page graphics & offer banners.
Design product labels, outer boxes & packaging artwork.
Maintain premium brand identity (Carrot Orange + Beige/White theme).
Ensure brand consistency across all platforms.
Video editing for Instagram Reels (preferred).
Work closely with marketing & sales team.
Ensure timely submission of creatives.
Key Performance Indicators (KPIs)
Number of creatives delivered per day/week.
Ad creative performance contribution (CTR & ROAS impact).
Brand consistency maintenance.
On-time delivery rate.
Engagement rate improvement on social media.
Required Skills
Proficiency in Adobe Photoshop, Illustrator, Canva.
Basic knowledge of Premiere Pro / CapCut (preferred).
Solid understanding of typography & color psychology.
Knowledge of beauty & skincare design aesthetics.
Understanding of performance marketing creatives.
Attention to detail.
Qualification & Experience
Bachelors Degree / Diploma in Graphic Design or related field.
Min 3 y