Role Summary

The Commercial Business Manager plays a pivotal role in driving commercial excellence and Go-To-Market (GTM) effectiveness across Pediatric and Adult Vaccines portfolios. The role partners closely with Sales, Marketing, and cross-functional teams to translate insights into action, optimize field force deployment, and enable data-driven decision-making, productivity, and business growth.

Key Responsibility Areas
GTM Insights & Analytics

Drive advanced analytics to shape GTM strategy and improve in-market execution.
Generate actionable insights across:

o HCP segmentation and prioritization

o Field force (FF) productivity and effectiveness

o Specialty focus and call planning

o Geographic coverage optimization
Develop insights on government and key account business, including productivity, effort allocation, and prospect mapping
Build predictive and forward-looking analytics to enhance business planning and forecasting accuracy
Deliver monthly dashboards and performance narratives to enable leadership decision-making




Leverage AI and advanced analytics tools to accelerate insight generation and visualization
Commercial Team Partnering & Influence

Act as a strategic partner to commercial teams to drive optimal execution and outcomes.
Partner with Sales & Marketing to optimize deployment of field resources and GTM strategies
Influence sales leadership (DHMs, RHMs, NSM) through data-backed recommendations on productivity and operational effectiveness
Translate GTM insights into explicit, actionable interventions for field teams
Enable alignment across Sales, Marketing, Medical, and Institutional teams to maximize impact
Support institutional and corporate business growth through collaboration with key account teams
Business Operations & Market Enablement

Ensure effective and scalable commercial operations with a focus on outcomes rather than processes.
Drive end-to-end coordination of commercial operations, ensuring se

📌 Manager, Commercial Excellence Mumbai (India)
🏢 Pfizer
📍 India