About Estate Routes

Estate Routes is a growing real estate consultancy focused on helping customers discover the right residential and commercial properties across Delhi NCR. We are looking for a results-driven Digital Marketing Manager who can take ownership of our digital growth, performance marketing, lead generation, social media, SEO, and online brand presence.

Key Responsibilities & KRAs
Meta Campaigns
Plan, execute, and optimize Meta Ads campaigns for lead generation and brand awareness.
Achieve agreed CPL/CPA benchmarks.
Monitor campaign performance, audience targeting, creatives, and budgets.
Continuously test and optimize campaigns to improve ROI.
Google Ads
Manage Google Search, Display, Performance Max, YouTube, and other relevant campaigns.
Optimize campaigns to achieve agreed CPL/CPA targets.
Conduct keyword research, competitor analysis, and budget optimization.
Track conversions and campaign performance through analytics.
Social Media Campaigns
Develop and execute social media growth strategies across Instagram, YouTube, LinkedIn,



and other relevant platforms.
Handle content ideation, planning, execution, posting, and performance analysis.
Drive 10% month-on-month growth in relevant social media metrics, including followers/subscribers.
Develop campaigns aligned with real estate projects, offers, launches, and brand objectives.
Website & SEO Management
Manage regular website updates, landing pages, project pages, and content.
Monitor website uptime, functionality, speed, and user experience.
Plan and implement on-page and off-page SEO strategies.
Conduct keyword research, competitor analysis, technical SEO, and performance tracking.
Improve organic traffic, rankings, and lead generation through SEO.
Content & Blog Management
Develop a monthly content and blog strategy around real estate, property investment, market trends, and customer interests.
Plan SEO-friendly blogs and coordinate with c

📌 Digital Marketing Manager Noida (India)
🏢 Estate Routes
📍 India