Job Description: Business Development Executive (Outbound Sales)

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Conduct outbound prospecting via cold calling, cold emailing, and LinkedIn outreach to generate new business leads
Research and identify target companies/decision-makers aligned with our ideal customer profile (ICP)
Build and manage a structured outreach cadence (multi-touch email sequences, LinkedIn connection/follow-up flows, call scripts)
Qualify leads based on defined criteria and schedule discovery calls/demos for the closing team (or independently, if closing is also part of scope)
Maintain accurate and up-to-date records in the CRM (leads, activities, pipeline stage, notes)
Track and report on outreach metrics: response rates, meetings booked, conversion rates
Continuously test and refine messaging, subject lines, and outreach scripts based on performance data
Stay current on industry trends to identify current market segments or verticals worth targeting




Collaborate with marketing/leadership to align outreach messaging with brand positioning

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2–5 years of proven experience in B2B outbound sales, lead generation, or SDR/BDR roles
Hands-on experience with cold calling, cold emailing, and LinkedIn-based prospecting
Must have working experience with Apollo (mandatory); familiarity with other outreach/sequencing tools (e.g., Lemlist, Mailshake, HubSpot, Salesforce) is a plus
Solid written and verbal communication skills — able to craft compelling, concise outreach messages
Resilience and consistency — comfortable with rejection and high-volume outreach
Valuable understanding of sales funnel stages and lead qualification frameworks (e.g., BANT, MEDDIC — nice to have)
Self-starter mindset with strong time management and organizational skills.

📌 Business Development Executive Sahibzada Ajit Singh Nagar
🏢 SmartInfo Care Solutions - SICS
📍 Sahibzada Ajit Singh Nagar