Job Summary

We are looking for a proactive and organized Junior Marketing Assistant to support our lead-generation and digital marketing activities. The ideal candidate should be comfortable communicating with prospects through Instagram, email, and WhatsApp, following up with leads, and maintaining accurate lead records.

Key Responsibilities
Generate recent leads through Instagram, social media, online research, and other digital channels.
Respond promptly and professionally to Instagram DMs and inquiries.
Identify potential customers and qualify leads based on their requirements.
Conduct regular follow-ups with prospects through Instagram, email, and WhatsApp.
Create and send WhatsApp marketing campaigns to targeted customer groups.
Assist with email marketing campaigns, including preparing contact lists, sending emails, and tracking responses.
Draft simple and engaging marketing messages, follow-ups, and promotional communication.
Maintain and regularly update the lead database/CRM.
Track lead status, follow-ups, responses, and conversions.




Coordinate with the sales team and pass qualified leads to the appropriate person.
Monitor campaign performance and prepare basic reports on leads, responses, and conversions.
Research competitors, target audiences, and potential customer segments.
Support the marketing team with other day-to-day digital marketing activities.

Required Skills
Valuable written and verbal communication skills.
Comfortable communicating with customers on Instagram, WhatsApp, and email.
Basic understanding of lead generation and digital marketing.
Good follow-up and convincing skills.
Basic knowledge of Excel/Google Sheets.
Ability to organize and manage multiple leads simultaneously.
Positive attention to detail and willingness to learn.
Basic knowledge of email marketing/WhatsApp marketing tools is an advantage.

Pay: ₹15,000.00 - ₹25,000.00 per month

Work Location: In person

📌 Junior Marketing Assistant Byculla
🏢 Kripa Electronics India
📍 Byculla