What you'll do

Pre-readout cell QA

Pressure-test every cell's findings before they're shared with Business Group leadership math, narrative, robustness. Stand a QA gate per readout: surface what's signal, flag what needs more work. Produce per-cell QA notes ahead of every BG readout.

Analytics demand intake

When BGs, markets or agencies come back with can you also look at, you're the one who turns that into a scoped delivery brief. Prioritize the follow-on pipeline with the delivery team and the client's Insights team – by value, by effort. Maintain a weekly prioritized backlog with effort estimates.

In-market decision cadence

Run a standing forum per market with the client's Media, Insights and agency leads. Drive decisions, not status. Surface blockers and broker resolution in-session. Maintain a per-market decision log owned by you.

Cross-market synthesis

Pattern-find across the cells in your region and across the program with your peer Partners. Codify learnings into a live POV repository accessible to BGs, agencies and the delivery team.



Produce a quarterly cross-market synthesis pack.

What we're looking for

Must-have
7+ years in marketing analytics, marketing effectiveness or media measurement
Direct MMM experience – you understand model design, can read model outputs, and can spot when something is off
Track record of engaging brand directors, regional media leads and agency heads as a peer
Demonstrable ability to translate technical analytics into business action
Comfort holding scope under pressure when stakeholders ask for more than the engagement covers

Solid plus
Experience with global CPG / FMCG brands (P&G;, L'Oral, Reckitt, Nestl, etc.)
Working knowledge of one or more major media agencies (WPP / GroupM, Publicis, Omnicom, IPG, Dentsu)
Cross-market exposure
Familiarity with up-to-date MMM platforms (Meridian, Robyn, custom Bayesian frameworks)
Consulting background

You'll thrive here if you
Are comfortable being the sharp

📌 Mmm Consultant Bengaluru
🏢 Modern Ballistic
📍 Bengaluru