21 Aug
|
Accord Marketing Studio
|
Kolkata
21 Aug
Accord Marketing Studio
Kolkata
Job Title: Influencer Marketing Coordinator
Company:
Accord Marketing Studio
Job Type:
Full-time
Location:
Madurdaha, East Kolkata Township, West Bengal
Experience:
0–2 Years (Freshers with excellent communication skills may apply.)
Job Description:
Accord Marketing Studio is looking for a proactive and well-coordinated
Influencer Marketing Executive
to manage influencer campaigns, creator communication, and daily execution for client brands.
The candidate will be responsible for finding suitable influencers, coordinating collaborations, managing campaign deliverables, following up with creators, and ensuring smooth execution of influencer marketing campaigns. This role requires solid communication skills, negotiation ability, attention to detail, and the ability to manage multiple creator campaigns at the same time.
Key Responsibilities:
- Identify and shortlist relevant influencers, creators, and content partners for brand campaigns
- Coordinate with nano, micro, macro, and category-specific influencers as per campaign requirements
- Reach out to influencers for collaborations, barter campaigns, paid campaigns, and brand promotions
- Negotiate commercials, deliverables, timelines, and content requirements with influencers
- Share campaign briefs clearly with influencers and ensure proper understanding of brand guidelines
- Track influencer content deliverables such as reels, stories, posts, videos, and reviews
- Coordinate approvals between clients, internal teams, and influencers
- Follow up with influencers for content submission, corrections, posting, and reporting
- Maintain influencer databases with contact details, categories, location, commercials, and performance history
- Monitor live influencer content and ensure posting is done as per schedule
- Collect screenshots, links, insights, and campaign performance data after posting
- Prepare influencer campaign reports and daily/weekly status updates
- Stay updated with trending creators, viral
📌 Influencer Marketing Coordinator (Kolkata)
🏢 Accord Marketing Studio
📍 Kolkata