JOB DESCRIPTION
Growth Marketer
On Behalf of - Aura Craft Pvt Ltd

Position Overview

Aura Craft Pvt Ltd is looking for a agile, creative, and execution-oriented skilled to join as a Growth Marketer.

The role involves creating engaging content, managing multiple social media platforms, generating leads through digital campaigns, and supporting overall brand-building activities across channels.

Key Responsibilities

Creative Design & Content Creation
Design creative graphics, banners, posters, brochures, and promotional materials.
Create engaging social media content including images, reels, short videos, and campaigns.
Develop content calendars and strategies aligned with business goals.
Maintain consistent branding across all digital platforms.

Photography & Videography
Visit project sites, offices, and business locations for content creation.
Capture high-quality photos and videos for marketing and promotions.
Edit visuals for social media, websites, and ad campaigns.
Collaborate with internal teams for impactful storytelling.

Social Media Management





Manage and grow presence across:
Google Business Profile
Facebook
Instagram
YouTube
LinkedIn
Pinterest
Justdial
IndiaMART

Responsibilities include:
Regular posting and content scheduling
Community engagement and response handling
Monitoring performance and audience growth
Platform-specific strategy execution

Digital Marketing & Lead Generation
Plan and execute social media ad campaigns
Generate and nurture leads through digital marketing activities
Monitor and optimize campaign performance
Coordinate with sales/business teams for lead conversion

CRM & Reporting
Manage leads using CRM tools and Google Sheets
Maintain accurate enquiry and follow-up records
Prepare performance and lead status reports
Ensure data accuracy and timely updates

Skills & Competencies
Proficiency in design tools (Canva, Photoshop, Illustrator, or equivalent)
Basic video

📌 Social Media Executive Kolkata
🏢 Aura Craft
📍 Kolkata