Designation: Digital Marketing Strategist

Work Type:WFO only

Nature of Job: Full time permanent prospect

Shift: Rotational (US/UK)

Responsibilities & Requirements:
Strategy & Planning
Develop and execute platform-specific social media strategies aligned with overall marketing and business goals.
Build and maintain a monthly content calendar across LinkedIn, Instagram, X, Facebook, and emerging platforms.
Identify trends, audience behavior shifts, and platform algorithm changes to keep strategy current.
Define and track KPIs for follower growth, engagement, reach, and conversion from social channels.

Content & Execution
Plan, write, and schedule posts, working closely with design and content teams for supporting creative.
Manage day-to-day publishing, community engagement, and timely responses across all social handles.
Run and optimize paid social.
Stay on top of platform-native formats (Reels, Shorts, Carousels, Stories) to maximize organic reach.

Community & Brand Engagement
Monitor brand mentions, comments,



and DMs; manage community engagement and escalate issues as needed.
Identify and engage with relevant influencers, partners, and industry voices to expand brand reach.
Support employee advocacy and leadership personal-branding efforts on LinkedIn where relevant.

Reporting & Analytics
Prepare weekly/monthly performance reports covering growth, engagement, and campaign ROI.
Use platform analytics and social listening tools to generate actionable insights.
Present recommendations for continuous improvement based on data and competitive benchmarking.

Qualifying criteria:
Bachelor's degree in Marketing, Communications, Mass Media, or a related field.
Minimum 2 years of relevant industry experience in social media strategy or management (agency or in-house).
Proven track record of growing social channels and driving measurable engagement.
Robust understanding of platform algorithms, content formats, and best practices a

📌 Digital Marketing Strategist Kharadi
🏢 ALLTAKE
📍 Kharadi