Roles and Responsibilities :
- Develop and execute customer marketing strategies to drive engagement, retention, and revenue growth.
- Design and implement targeted marketing campaigns using CleverTap's platform to increase app installs, in-app purchases, and user activity.
- Analyze campaign performance metrics to optimize future campaigns for better results.
- Collaborate with cross-functional teams to integrate marketing efforts across channels.
Job Requirements :
- 1-4 years of experience in mobile app marketing or a related field.
- Robust understanding of push notifications, SMS/email marketing, and other digital channels.
- Proficiency in creating effective marketing campaigns using CleverTap or similar tools.
📌 Marketing and CRM Executive (Bengaluru)
🏢 Allegis Group
📍 Bengaluru
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