21 Aug
|
Recognized
|
Bengaluru
21 Aug
Recognized
Bengaluru
This role is for one of Weekday’s clients
Salary range: Rs 2500000 - Rs 3500000 (ie INR 25-35 LPA)
Min Experience: 2 years
Location: Bengaluru
JobType: full-time
About the Role:
We are seeking a results-driven and strategic Category Manager – Digital Gold to lead and grow our digital gold business segment. As a Category Manager, you will play a pivotal role in driving revenue, enhancing customer experience, and optimizing the product portfolio for the digital gold category. You will be responsible for end-to-end category ownership, including product strategy, pricing, partner relationships, marketing coordination, and performance tracking. The ideal candidate should have a keen understanding of digital financial products, customer behavior in the fintech space, and a strong analytical mindset.
This is an exciting prospect to work in a fast-paced and rapidly evolving digital ecosystem and be part of a company that is reshaping how consumers invest and engage with digital assets like gold.
Key Responsibilities:
- Category Ownership:
Manage the full lifecycle of the Digital Gold category — from product planning, roadmap, and development to launch and continuous optimization.
- Strategic Planning:
Define category strategy and targets in alignment with company goals; identify new growth opportunities and innovation within the digital gold ecosystem.
- Business Development:
Collaborate with external digital gold partners and suppliers to expand offerings, enhance pricing models, and improve customer propositions.
- Data-Driven Analysis:
Monitor and analyze performance metrics, customer trends, and market dynamics; use insights to optimize product assortment, pricing, and user experience.
- Marketing & Promotions:
Partner with marketing, product, and growth teams to plan and execute campaigns, promotions, and product launches that drive engagement and sales.
- Customer Experience:
Work closely with UX/UI and customer support teams to ensure seamless onboarding, transaction experience, and post-purchase service.
- Compliance & Risk Management:
Ensure adherence to regulatory and security guidelines for digital investment products, working closely with legal and compliance teams.
- Stakeholder Collaboration:
Liaise with internal stakeholders including product, engineering, finance, and operations teams to ensure effective and efficient category management.
Required Skills & Qualifications:
- Bachelor’s degree in Business, Finance, Economics, or a related field. MBA is preferred.
- Minimum of 2+ years of experience in category management, product management, or business strategy within fintech, e-commerce, or digital investment sectors.
- Proven experience in managing a financial or digital asset category (digital gold, mutual funds, or similar).
- Strong understanding of digital payments and investment ecosystems.
- Proficiency in tools such as Excel, SQL, Tableau, or other analytical platforms.
- Excellent negotiation, analytical, and communication skills.
- Ability to work in a fast-paced, cross-functional environment and take full ownership of outcomes.
Preferred Skills:
- Prior experience working with digital gold providers such as MMTC-PAMP, SafeGold, or Augmont.
- Familiarity with mobile-first user experiences and app-based digital product management.
- Understanding of consumer fintech regulations and trends.
📌 Category Manager (Bengaluru)
🏢 Recognized
📍 Bengaluru