Role Overview
Job Title: Lead Generation Specialist
Department: Sales / Marketing / Business Development
Reports to: Sales Manager or Marketing Director
Position Goal: Build a steady pipeline of qualified prospects [1, 2, 3, 4]
Key Responsibilities
Prospect Research: Find current client leads using databases, LinkedIn, and market tools.
Outreach Execution: Contact leads via cold calls, emails, and social media messaging.
Lead Qualification: Assess prospect needs and budget to see if they fit the ideal customer profile.
CRM Management: Log all client details, notes, and progress accurately in database software.
Team Collaboration: Pass qualified leads to the sales team and share market feedback with marketing.
Performance Tracking: Monitor conversion rates and daily activity metrics to improve results. [1, 2, 3, 5]
📌 Lead Generation Specialist Noida
🏢 mckinsol consulting
📍 Noida
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