21 Aug
|
Schneider Electric
|
Bengaluru
21 Aug
Schneider Electric
Bengaluru
Role Summary
Build and execute end-to-end launch plans, pitching, positioning, and go-to-market strategies for Electrical Low Voltage (LV) offerings across India, MEA, Pacific/APAC, and South America, leveraging customer value insights and competitive intelligence to deliver clear differentiation across diverse market need.
Key Responsibilities
- Own end-to-end product launches for LV Breakers
- Define product positioning, value propositions, and differentiation based on market needs.
- Conduct market research, competitive analysis, and willingness-to-pay (WTP) studies to inform pricing and offer strategy.
- Develop and localize marketing collateral (pitch decks, brochures, sales enablement tools).
- Design and execute go-to-market plans adapted to regional customer personas ( End users, Distributors, EPCs, Specifiers, Panel Builders etc.)
- Support technical-commercial pitches and key customer engagements across target geographies.
Qualification
- Engineering degree (Electrical preferred).
- MBA in Marketing from IIM, ISB, or equivalent top-tier institute.
- Strong experience in Product Marketing and global exposure
Looking to make an IMPACT with your career?
When you are thinking about joining a new team, culture matters. At Schneider Electric, our values and behaviors are the foundation for creating a great culture to support business success. We believe that our IMPACT values – Inclusion, Mastery, Purpose, Action, Curiosity, Teamwork – starts with us.
IMPACT is also your invitation to join Schneider Electric where you can contribute to turning sustainability ambition into actions, no matter what role you play. It is a call to connect your career with the ambition of achieving a more resilient, effective, and sustainable world.
We are looking for IMPACT Makers; exceptional people who turn sustainability ambitions into actions at the intersection of automation, electrification, and digitization. We celebrate IMPACT Makers and believe everyone has the potentia
📌 Product Marketing (Bengaluru)
🏢 Schneider Electric
📍 Bengaluru