Roles & Responsibilities

Business & Commercial Performance

Drive gross contribution in line with the approved business plan.

Support pricing strategies through continuous market intelligence, competitor analysis, and commercial insights.

Identify opportunities to improve revenue, profitability, and overall business performance.

Market Intelligence & Consumer Insights

Provide timely insights on competitor pricing, sales velocity, consumer behaviour, and market trends.

Identify market opportunities through consumer understanding and data-driven analysis.

Translate market and consumer insights into actionable marketing and business strategies.

Brand Strategy & Positioning

Develop and implement brand strategies that strengthen product differentiation and create value.

Ensure consistency of brand positioning and communication across all customer touchpoints.

Support go-to-market strategies and product launches aligned with business objectives.

Campaign Planning & Execution

Conceptualize and execute ATL, BTL, PR, digital,



and integrated marketing campaigns in collaboration with internal teams and external agencies.

Ensure campaigns are executed within defined timelines, quality standards, and approved budgets.

Optimize marketing spends to maximize campaign effectiveness and business impact.

Cross-Functional & Stakeholder Management

Work closely with Sales, Digital, Pre-Sales, and other internal departments to support the implementation of marketing strategies.

Brief and coordinate with internal teams, active agencies, vendors, and external partners to ensure transparent understanding and timely execution of campaigns.

Manage multiple stakeholders with accountability, clarity, and structured communication from briefing through execution.

Agency & Vendor Management

Manage relationships with marketing agencies, creative partners, media agencies, PR agencies, and other vendors.

Ensure agencies and partners are aligned with campaign objectives, brand guideline

📌 Brand Manager (Mumbai)
🏢 Displays & Beyond
📍 Mumbai