Marketplace Ads Specialist

Company:
Amwoodo Eco Products Private Limited

Location:
Kolkata, West Bengal

Work Mode:
Work from Office

Working Days:
Monday to Friday

Experience
: 3+ Years

Employment Type
: Full-time

About Amwoodo Eco Products Private Limited

Amwoodo Eco Products Private Limited is a growing company focused on building sustainable, eco-friendly products and brands for modern consumers. As we scale across online marketplaces, we are looking for a performance-driven Marketplace Ads Specialist who can take ownership of marketplace advertising and drive profitable growth.

Role Overview

We are looking for a Marketplace Ads Specialist with 2+ years of relevant experience in D2C and e-commerce marketplace advertising, particularly across platforms such as Amazon, Flipkart and other major marketplaces.

The ideal candidate will be responsible for planning, executing, monitoring and optimizing marketplace advertising campaigns with a robust focus on sales growth, ROAS, ACOS/TACOS, conversion, visibility and efficient utilization of advertising budgets.





The role requires someone who is highly analytical, hands-on with marketplace ad platforms, and comfortable making data-driven decisions in a fast-paced D2C environment.

Key Responsibilities

Marketplace Advertising
- Plan and execute paid advertising campaigns across Amazon, Flipkart and other relevant marketplaces.
- Manage Sponsored Products, Sponsored Brands, Sponsored Display and other available marketplace advertising formats.
- Develop campaign structures based on products, categories, keywords, customer intent and business objectives.
- Conduct keyword research, search-term analysis and competitor analysis.
- Manage campaign budgets, bids, targeting and placements to maximize performance.
- Continuously optimize campaigns based on sales, conversion, ROAS, ACOS, TACOS, CPC, CTR and other relevant KPIs.
- Identify high-performing and underperforming products/keywords and take corrective actions.

📌 Marketplace Ads Specialist (Kolkata)
🏢 Amwoodo
📍 Kolkata