We are an Amazon Ads Verified Partner agency managing marketplace growth for 40+ brands across India, the US, UAE and the UK.
We do not run ads for the sake of spend. We scale accounts on a profit-first model, using structured campaign architecture and keyword-level economics to decide where a brand grows — and where it deliberately does not.
What You’ll Own (Key Responsibilities)
Campaign Architecture & Execution
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Build and manage Amazon campaign structures across Sponsored Products, Sponsored Brands and Sponsored Display, using a defined P1/P2/P3 priority architecture rather than ad-hoc campaign sprawl
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Run Flipkart PLA and PCA campaigns — including the call on where Smart campaigns are appropriate and where manual control is non-negotiable
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Own product targeting as a deliberate share-capture lever, not an afterthought
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Manage search term mining, negation hygiene and keyword graduation from auto to phrase to exact on proven-CVR terms
Keyword Research & Chance Sizing
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Run structured keyword research using
Helium 10
(Cerebro,
Magnet, Black Box) — reverse-ASIN competitor mining, search volume and relevance filtering, and gap analysis against the brand’s current ranking
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Build the keyword universe that drives both ad targeting and listing optimisation, in coordination with the Operations team
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Size the addressable opportunity per SKU before spend is committed, not after
MIS & Reporting Infrastructure
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Build, own and maintain MIS dashboards across the client portfolio — spend, revenue, ACoS, TACoS, CVR, organic vs paid share and SKU-level contribution
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Maintain a single source of truth per account with a weekly refresh cadence — no last-minute scrambling before a client review
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Flag anomalies proactively — spend drift, CVR drops, inventory-driven performance breaks — before the client notices them
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Evolve the reporting format as the portfolio grows. This is infrastructure, not a recurring chore