Role & responsibilities
- Develop and execute marketing strategies to increase brand awareness and footfall.
- Plan and manage digital marketing campaigns across Meta, Google, WhatsApp, and other platforms.
- Coordinate with creative agencies for social media, design, and content creation.
- Manage marketing budgets and optimize campaign performance.
- Work closely with Zomato, Swiggy Dineout, EazyDiner, and other aggregator platforms to drive sales.
- Plan and execute promotional campaigns, events, and seasonal offers.
- Monitor campaign KPIs and prepare weekly/monthly performance reports.
- Collaborate with operations teams to ensure successful execution of marketing activities.
- Build and maintain relationships with influencers, media partners, and vendors.
- Analyze market trends and competitor activities to identify growth opportunities.
Required Skills
- Digital Marketing
- Meta Ads (Facebook & Instagram)
- Google Ads
- Social Media Marketing
- Performance Marketing
- Brand Management
- Campaign Planning
- Marketing Strategy
- CRM & Customer Engagement
- Email Marketing
- WhatsApp Marketing
- Event Marketing
- Budget Management
- Data Analysis
- MS Excel & PowerPoint
- Excellent Communication Skills
from this give the key skills required
Preferred candidate profile
We are looking for a agile and result-oriented Marketing Manager to lead the marketing initiatives for our hospitality brands. The ideal candidate should have experience in digital marketing, brand promotions, campaign planning, and customer acquisition. Prior experience in the restaurant, hospitality, or F&B; industry will be an added advantage.