Key Responsibilities
Handle marketing and PMT functions for Cardio products
Launch current products and strengthen existing brands
Develop and implement creative promotional strategies and campaigns
Design promotional and communication strategies for various brands
Plan and execute customer-oriented campaigns and special activities for priority products
Organize campaigns and special activities targeting Key Opinion Leaders (KOLs)
Conduct monthly and quarterly brand reviews and monitor brand performance
Coordinate with all support functions to ensure effective implementation of marketing strategies
Desired Candidate Profile
B.Pharm or B.Sc. with MBA in Marketing
8–10 years of experience in Pharma Marketing, with 2–3 years as Product Manager handling Cardio segment
Robust knowledge of the Cardio segment and product portfolio
Experience in launching current products and strengthening existing brands
Exceptionally well organized with self-motivation, creativity, and initiative
Excellent communication and interpersonal skills