The Yoga Institute is looking for an experienced
Content Writer
with a robust command of
Hindi and English
, a passion for storytelling, and a genuine interest in
Yoga, Health & Wellness
.

Location:
Santacruz, Mumbai (On-site)

Experience:
4–5 Years

Monday – Saturday | 10:00 AM – 6:00 PM

Key Responsibilities
- Plan and develop
20–25 monthly Hindi YouTube topics
and write engaging video scripts.
- Create
YouTube titles, thumbnails, descriptions, pinned comments, captions, polls and community content
.
- Manage and contribute to
Hindi YouTube content strategy and channel growth
.
- Write, edit and proofread content for the
monthly 30–35 page e-newsletter/magazine
.
- Analyze YouTube performance and provide actionable content recommendations.
- Write
SEO blogs, website content, course content and English YouTube scripts
.
- Create content for
Instagram, banners, standees and marketing campaigns
.
- Proofread and edit
books, publications and marketing collateral
.
- Draft professional correspondence, letters and documentation for senior leadership.




- Coordinate with
designers, subject-matter experts, marketing and other teams
for timely content delivery.

What We're Looking For
- 4–5 years of experience in
Content Writing, Copywriting, Scriptwriting, Editorial or Digital Content
.
- Excellent written
Hindi and English
.
- Strong
YouTube, SEO, social media and content strategy
skills.
- Excellent proofreading and editing abilities.
- Experience managing multiple projects and deadlines.
- Strong coordination and communication skills.
- Experience in
magazine/publication production
is an advantage.
- Genuine interest or personal practice in
Yoga & Wellness
is highly valued.
- Basic familiarity with
HTML content workflows
is an advantage.

Why Join Us?

Be part of
The Yoga Institute
, a legacy institution dedicated to authentic yoga and holistic wellness, and help shape meaningful content for the next generation of yoga and wellness seekers.

?
Interested candidates can

📌 Content Writer – Hindi YouTube (Mumbai)
🏢 The Yoga Institute Mumbai
📍 Mumbai