Responsibilities of a Digital Marketing Manager

Social Media Management
Regularly update and optimize all social media handles.
Post engaging daily stories and maintain an updated story schedule.
Schedule posts across Facebook, Instagram, Google, YouTube, and LinkedIn.
Tag necessary accounts in posts and stories; add collaborators where required.
Write and post the first comment on all posts to boost engagement.
Maintain and update the post schedule/calendar.
Respond promptly to messages on Messenger, Instagram, and WhatsApp.
Reply to all comments and Google reviews professionally.
Design and create engaging social media creatives and posts.
Develop a content plan for all accounts.
Research and implement current social media trends to keep content fresh.

Advertising & Campaigns
Create and maintain an effective ad schedule for Meta Ads.




Set up and optimize Meta Ads, Google Ads, LinkedIn Ads, YouTube Ads, and Amazon Ads.
Execute targeted WhatsApp campaigns.
Monitor ad performance and adjust strategies for maximum ROI.

E-Commerce & Product Marketing
Upload and update products, photos, and videos on Amazon.
Ensure listings are optimized for visibility and sales.

Reporting & Analysis
Create and share monthly reports on campaigns, performance, and growth.
Maintain and send task completion screenshots/records as updates.

Client Coordination
Coordinate with clients to get creatives, strategies, and campaigns approved.
Ensure timely communication and alignment with client goals.

📌 Digital Marketing Executive Margao (India)
🏢 Mental Grafikx
📍 India