Sales Growth & Market Expansion
Drive sustainable sales growth for food phosphate products (specialty and blends) across all target segments.
Identify untapped markets and segments to expand the companys footprint within the region.
Develop and execute go-to-market strategies to accelerate market penetration.
Channel Development & Partner Management
Evaluate, select, and develop channel partners/distributors tailored to each country and segment.
Support and guide partners with the necessary training, product knowledge, and marketing tools to drive their performance.
Implement KPIs and monitor channel partner performance for continuous improvement.
Key Account Management
Establish and maintain direct relationships with key customers in core segments:
Understand customer needs and deliver customized solutions to drive customer satisfaction and loyalty.
Market Intelligence & Lead Generation
Conduct thorough market research to identify prospects, trends, and unmet needs.
Generate and qualify leads across all target application areas, ensuring a healthy and active sales pipeline.
Map the competitive landscape and provide strategic insights for positioning and differentiation.