Job Summary

We are looking for a proactive and results-driven Marketing Officer to support the planning and execution of marketing activities that increase brand awareness, generate leads, engage customers, and contribute to business growth.

Key Responsibilities

- Develop and implement marketing campaigns across online and offline channels.
- Conduct market research to identify customer needs, market trends, and competitor activities.
- Support digital marketing activities, including social media, email marketing, website content, and online advertising.
- Create and coordinate marketing materials such as brochures, presentations, flyers, and promotional content.
- Manage and maintain the company’s social media presence and coordinate content calendars.
- Assist in lead-generation activities and promotional campaigns.
- Coordinate with sales, design, and other internal teams to ensure effective campaign execution.
- Monitor marketing campaign performance and prepare regular reports.
- Organize and support events, exhibitions, product launches, and other promotional activities.
- Maintain customer and marketing databases and track campaign leads.
- Coordinate with external agencies, vendors, and media partners when required.
- Monitor marketing budgets and ensure activities are completed within approved budgets.
- Stay updated on industry trends, digital marketing tools,



and emerging marketing opportunities.

Requirements

- Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
- 1–3 years of experience in marketing or a related role.
- Valuable understanding of digital and traditional marketing concepts.
- Robust written and verbal communication skills.
- Good knowledge of social media platforms and marketing tools.
- Basic understanding of SEO, email marketing, and online advertising is preferred.
- Strong organizational and project-management skills.
- Ability to analyze campaign results and prepare reports.
- Creative, proactive, and able to work independently as well as in a team.
- Proficiency in MS Office/Google Workspace.

Key Performance Indicators (KPIs)

- Lead generation and conversion support.
- Marketing campaign performance and ROI.
- Social media engagement and brand reach.
- Website traffic and digital engagement.
- Timely execution of marketing campaigns and activities.
- Marketing budget utilization.
- Contribution to overall sales and business-growth targets.

Preferred Skills

Communication | Digital Marketing | Market Research | Social Media | Content Creation | Lead Generation | Campaign Management | Analytics | Event Management | Team Collaboration

Pay: ₹20,000.00 - ₹25,000.00 per month

Work Location: In person

📌 marketing officer (India)
🏢 Godavari Global university
📍 India