21 Aug
|
Hirelution9
|
India
We are looking for an experienced digital marketing qualified to manage customer acquisition, engagement and retention.
Key Responsibilities
- Manage and optimize Meta, Google, YouTube and other digital campaigns.
- Drive subscriber/customer acquisition and improve CAC, ROAS, conversions and revenue.
- Manage the digital funnel from ads to registration, payment and activation.
- Plan customer engagement campaigns through WhatsApp, Push, SMS, Email and In-App channels.
- Drive onboarding, renewals, upselling, win-back and retention campaigns.
- Analyse campaign data and identify opportunities to improve marketing performance.
- Conduct A/B testing and growth experiments for creatives, audiences, offers and landing pages.
- Coordinate with creative teams to develop and improve campaign creatives.
- Manage performance marketing agencies and evaluate campaign performance.
- Explore new digital channels and partnership opportunities.
Required Experience
- 6–10 years of experience in Digital Marketing / Performance Marketing / Growth Marketing.
- Strong hands-on experience with Meta Ads, Google Ads and YouTube Ads.
- Good understanding of CAC, ROAS, conversion, retention and LTV.
- Experience with analytics, campaign optimization and customer lifecycle marketing.
- Strong data-driven and problem-solving approach.
Pay: ₹1,200,000.00 - ₹1,600,000.00 per year
Work Location: In person
📌 Sr. Digital Growth/Performance Marketing Leader (India)
🏢 Hirelution9
📍 India