Main Purpose of the position / Key responsibility areas

- Research and Consumer In-sighting

o Role focused on primary and secondary research on consumer in-sighting & consumer fore-sighting.

o Audit the FPC - ensuring all factors are considered and SOPs are followed.

- Marketing Support and Launch Planning:

o Provide the inputs for relevant marketing support to enhance brand performance.

o Strategies, execute and evaluate Movie Premiere/ channel launches.

- Programming/ Scheduling Support:

o Analyse data and provide inputs to enable scheduling/ programming changes for Viewership maximisation.

- On-Air Strategy:

o Plan On-air elements, provide insights to better on-air efficiencies.

Co-ordinate with multiple teams for smooth functioning of the Channel.

Job Requirement

Competencies & Skills

- Robust Analytical Skills

- Aptitude for Numbers

- Aptitude and enthusiasm for problem solving

- Familiarity with statistical concept and analysis

- Strong team player

- Avid TV and Movie Content enthusiast

- Ability to work with multiple stakeholders

- Strong Excel skills

- Excellent communication & presentation skills

- Comfortable to work on different Software/Tools

📌 Assistant Manager- Strategy & Insights (India)
🏢 Zee Entertainment Enterprises
📍 India