Job Description
Job Title - Content Writer
n
n Key Responsibilities (KRAs):
n1. E-commerce Listings:
n○ Create clear, engaging product descriptions and listings content for e-commerce
nplatforms.
n○ Develop detailed and compelling product USPs to enhance conversions.
n○ Collaborate with the product team to ensure accurate and updated listings.
n2. PR Drafts:
n○ Craft professional press releases that highlight brand milestones, new launches,
nand achievements.
n○ Write PR content tailored for media outreach to ensure brand visibility and
nrelevance.
n3. Blogs & Articles:
n○ Research and write informative and engaging blogs to improve organic traffic via
nSEO Optimization.
n○ Incorporate brand storytelling and industry trends into long-form content.
n4. Research:
n○ Stay updated with industry trends, audience preferences, and competitors to
ncreate fresh and relevant content.
n5. Social Media Copies:
n○ Develop quirky, relatable, and on-brand captions for Instagram, Facebook,
nTwitter, and LinkedIn.




n○ Conceptualize creative content for social media including new product launches
nand other occasions.
n○ Adapt content tone for different platforms while maintaining a consistent brand
nvoice.
n6. Ad Copies for Performance Marketing:
n○ Write attention-grabbing and conversion-focused ad copies for Facebook,
nGoogle, and other performance marketing platforms.
n○ Optimize headlines and CTAs to drive clicks and sales.
n7. Creative & Storytelling:
n○ Infuse creativity and storytelling into all content formats to connect with the
naudience.
n○ Develop brand narratives that resonate with the target audience across
ncampaigns and platforms.
n○ Brainstorm and execute unique ideas for videos, reels, and graphics in
ncollaboration with the creative team.
n
n Preferred Skills and Qualifications:
n1. Proficient in using AI tools like ChatGPT for content creation.
n2. A degree in Communications, Journalism, or a related field.
n3. Robust comm

📌 Copywriter (New Delhi)
🏢 AMBRANE INDIA
📍 New Delhi