Job Description
Immediate Joiner Preferred . Kindly read the JD Before applying No Relocation Candidates please
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n Designation – Vice President – Lending (Merchant Lending)
n Location: Noida
n Department: Lending / Sales
n Experience: 15+ Years
n Working Days: 6 Days
n Reporting To: Chief Business Officer (CBO)
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n About the Role
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nWe are looking for a high-impact Vice President – Lending to lead and scale our Merchant Lending business. This role is responsible for driving large-volume sales, merchant acquisition, lending growth, and revenue through an extensive field sales network. The incumbent will own business performance across multiple geographies and lead a large, multi-tier sales organization to deliver aggressive growth targets.
nKey Responsibilities / KRAs
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- Own end-to-end sales performance and business growth for the Merchant Lending portfolio across assigned geographies.n
- Deliver monthly, quarterly, and annual business targets across merchant onboarding, loan sourcing, loan disbursements, revenue, and portfolio growth.n
- Lead,



mentor, and scale a large field sales organization comprising Area Managers, Team Leaders, and Sales Executives.n
- Drive high-volume loan sourcing by improving merchant activation, sales productivity, and conversion across every stage of the lending funnel.n
- Monitor daily business numbers, sales productivity, conversion ratios, disbursement volumes, and revenue through structured governance and performance reviews.n
- Develop and execute go-to-market strategies to accelerate business growth, improve market share, and outperform competition.n
- Recruit, develop, and retain high-performing sales leaders while building a solid performance-driven culture focused on execution and accountability.n
- Ensure adherence to all compliance, audit, operational, and regulatory requirements without compromising business velocity.n
- Work closely with Credit, Risk, Operations, Collections, Product, Finance, and

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