Job Description
Key Responsibilities
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- Research, write, and edit SEO-optimised blog posts, articles, and landing pages around study abroad topics (university guides, visa processes, test prep, scholarships, etc.)n
- Conduct keyword research and apply on-page SEO best practices (meta titles, descriptions, headers, internal linking, keyword density)n
- Collaborate with the SEO/marketing team to align content with search intent and ranking goalsn
- Track content performance using tools like Google Search Console, Google Analytics, and SEMrush/Ahrefs, and iterate based on datan
- Write compelling website copy, email newsletters, and social media captions as neededn
- Repurpose long-form content into shorter formats for social/emailn
- Stay updated on Google algorithm changes and evolving SEO best practicesn
- Ensure all content is plagiarism-free, well-researched, and factually accuraten
- Coordinate with subject matter experts (counselors) to ensure content accuracy on study abroad topicsn

📌 Web Content Writer (New Delhi)
🏢 The Chopras
📍 New Delhi