Content Strategy & Planning


- Develop monthly YouTube
content calendar aligned with business goals.

- Create content for:

- Solar
education

- Product launches

- Customer success stories

- Dealer
interviews

- Installation
videos

- Factory
tours

- Solar business opportunities

- Tech
comparisons

- Industry trends

- Shorts/Reels

- Research trending solar and
energy topics on YouTube.


Video Creation

- Shoot high -quality videos
for YouTube and social media.

- Present videos confidently
in Hindi and basic English.

- Explain technical solar
concepts in simple language.

- Create engaging hooks and
storytelling formats.


Editing &
Publishing

- Edit videos with
thumbnails, captions, transitions, and music.

- Upload videos with
SEO -friendly titles, tags, and descriptions.

- Optimize content for views,
watch time, and subscriber growth.


Brand Awareness
Activities

- Build Loom Solar’s brand
identity through consistent content.

- Increase subscriber base
and audience engagement.

- Create viral and
informative short -form content.

- Collaborate with
influencers, dealers, electricians, and installers.


Lead Generation
Support

- Add CTA for dealer
inquiries, rooftop solar leads, and franchise opportunities.

- Coordinate with CRM and
sales teams for lead tracking.


Performance Monitoring

- Track YouTube analytics:





- Views

- Watch time

- Subscribers

- Engagement
rate

- Leads
generated

- Share weekly and monthly
performance reports.