Role: GTM Digital Marketing Expert
Location: Madhapur, Hyderabad
Work Mode: 100% Onsite
Experience: 6+ Years
Job Type: Full-Time

We are looking for a hands-on GTM Digital Marketing Expert to build and execute B2B digital marketing and demand-generation initiatives for an IT services company.

Key Responsibilities
Drive B2B lead generation, demand generation and account-based marketing (ABM) campaigns.
Plan and execute Technical SEO, keyword strategy, content and backlink/authority-building initiatives.
Manage and optimize Google Ads, Meta Ads and performance marketing campaigns.
Implement and monitor GA4, Google Tag Manager (GTM), Google Search Console and Looker Studio reporting.
Improve website conversion rates, organic visibility and bottom-of-funnel landing pages.
Develop content for websites, blogs, case studies, LinkedIn and other digital channels.
Use AI tools and marketing automation to improve lead generation,



research, personalization and reporting.
Track MQL/SQL, campaign performance, qualified pipeline, conversion rates and ROI.

Mandatory Requirements
6+ years of hands-on Digital Marketing experience.
Strong practical experience in SEO + Google Ads + Meta Ads.
Hands-on experience with GA4, GTM and Google Search Console.
Experience in B2B lead generation/demand generation.
Solid analytical and data-driven approach to marketing.
Experience using AI tools/marketing automation for marketing workflows.
Candidates must be comfortable working onsite from Madhapur, Hyderabad.

Preferred: IT services/B2B technology marketing, ABM, CRM/RevOps, AEO/AI-search visibility and experience working with North American markets.

📌 GTM Digital Marketing Expert (Hyderabad)
🏢 ConnexR
📍 Hyderabad