Darwinbox is Asia's fastest-growing HR technology platform, designing the future of work by building the world's best HR tech, driven by a fierce focus on employee experience and customer success, and continuous, iterative innovation. We are the preferred choice of 900+ global enterprises to manage their 2.5 million+ employees across 116+ countries.

Darwinbox's new-age HCM suite competes with local as well as global players in the enterprise technology space (such as SAP, Oracle, and Workday). The firm has acquired notable customers ranging from large conglomerates to unicorn start-ups: Nivea, Starbucks, DLF, Crisil, CRED, Vedanta, Mahindra, Glenmark, Gokongwei Group, Mitra Adiperkasa, EFS Facilities Management, VNG Corporation, and many more.

Our vision of building a world-class product company from Asia is backed by marquee global investors like Microsoft, Salesforce, Sequoia Capital, and Lightspeed Venture Partners.

JOB TITLE
Performance Marketing Specialist

Job Summary
The Performance Marketing Specialist will develop and execute paid acquisition strategy for a B2B SaaS business across the US,



India, Southeast Asia, and Middle East. The role requires hands-on expertise in Google Ads, LinkedIn Ads, Meta Ads, and performance marketing analytics. This person will be accountable for channel performance, budget allocation, lead quality, and ROAS across regions and campaigns. The ideal background combines B2B SaaS performance marketing experience with an AI-first approach to building marketing automations.

LOCATION
Hyderabad

Experience
3–5 years

Required Skills
LinkedIn Ads
Meta Ads
Performance Marketing
Paid Media Strategy
Budget Allocation
ROAS Optimization
B2B SaaS Marketing
Lead Generation
Marketing Funnel Analysis
AI Workflow Automation
Performance Analytics

POSITIVE TO HAVE
GA4
Google Ads
HubSpot
Pay-per-lead Partner Management
Regional Paid Acquisition

Responsibilities
Develop paid media strategy and allocate budgets across Google Ads, LinkedIn Ads, Meta A

📌 Performance Marketing Specialist (Hyderabad)
🏢 Darwinbox
📍 Hyderabad