We’re looking for someone who can own content and email marketing end-to-end, not just write copy, but understand what the content needs to achieve, who it’s for, and how to make it perform.

You’ll be responsible for shaping narratives across campaigns, emails, blogs, ebooks, case studies, and other high-impact content.

You should be equally comfortable getting into the weeds of a nurture campaign, building a long-form content asset, and looking at the numbers to figure out what needs to change.

We also expect you to know how to use AI effectively to accelerate research, ideation, drafting, repurposing, and execution without compromising quality or judgment.

What you’ll do

Own the content and email marketing strategy across key campaigns and initiatives
Plan, write, execute, and optimize email campaigns, nurture journeys, and newsletters
Create and drive long-form content such as ebooks, case studies, reports, blogs, and thought leadership pieces
Turn customer stories, product insights, and industry trends into compelling content




Develop campaign messaging and copy across landing pages, emails, social, and other channels
Repurpose high-performing content across formats and distribution channels
Track performance across open rates, click-through rates, conversions, engagement, and content consumption, and use those insights to improve what we do next
Use AI tools thoughtfully across research, ideation, drafting, editing, and content repurposing
Work closely with product marketing, design, sales, customer success, and other teams to bring campaigns and stories to life
Maintain a high bar for clarity, storytelling, brand voice, and quality across everything that goes out

Who we’re looking for

5–8 years of experience in content marketing, email marketing, or a related role
A robust portfolio across formats, especially long-form content, campaigns, and email
Someone who can think strategically but is still happy to write and execute
Strong understanding of email m

📌 Senior Content (Mumbai)
🏢 WebEngage
📍 Mumbai