Role: Creative Content Director/Head/Lead

Reporting to: CMO

About Us: Scrubsy is India’s #1 foam-based household cleaner - trusted by thousands of families for kitchen, bathroom, footwear, and all-purpose cleaning. We’re a fast growing D2C brand under BoldChem Sciences Pvt. Ltd., scaling rapidly across Amazon, our own website, and quick commerce platforms. We are a funded organization. We move fast, we care deeply about quality, and we’re building the team that is passionate

Brief: We are looking for a hands-on Creative Content Director/Head/Lead to own end-to-end content strategy, production, and operations across our brand portfolio. The ideal candidate has run high-volume content engines — campaign, and social — at scale, and knows how to build repeatable systems (not just one-off creative) that keep quality consistent as output grows. This role requires solid content operations chops, experience integrating AI into content pipelines, and enough of a performance lens to know which content actually moves the needle.

Key Responsibilities





Content Strategy & Production at Scale

Own end-to-end content production for campaign, and social — from concept and briefing to shoot, post-production, and final QA
Build and run high-volume content pipelines without compromising consistency or quality
Develop scalable content systems and visual frameworks that work across formats
Own the content calendar and ensure on-time delivery against daily/weekly/monthly targets

AI-Driven Content Operations

Introduce and run AI-led content workflows (image generation, editing, tagging, automation) to cut production time and cost
Continuously identify tools and process changes that improve turnaround time, throughput, and output quality
Set up QA and governance so AI-assisted content still meets brand and quality standards

Brand Storytelling & Visual Identity

Ensure consistent brand voice, visual identity, and storytelling across web, social, etc.
Translate brand and campaign brie

📌 Creative Content Director/Head/Lead (Gurugram)
🏢 Scrubsy
📍 Gurugram