Position: Manager – SEO & Website Marketing
Location: Kolkata
Employment Type: Full time
Experience Range: 4 – 8 Years

Job Summary
We are seeking a highly analytical and performance-driven SEO Manager to lead the
organic growth agenda across all brand portfolios. The role will be responsible for
developing and executing comprehensive SEO strategies spanning Technical SEO,
Content SEO, On-Page SEO, and Off-Page SEO to drive sustainable growth in organic
traffic, search visibility, customer acquisition, and revenue. The ideal candidate should
possess a strong understanding of search algorithms, content strategy, website
architecture, and digital analytics, with the ability to collaborate across internal teams
and external agency partners to deliver measurable business outcomes.

Roles & Responsibilities

SEO Strategy & Growth
• Develop and own the end-to-end SEO roadmap for all Manyavar brands, aligning
organic growth objectives with overall business and marketing goals.
• Define quarterly and annual SEO growth plans focused on traffic, rankings,
conversions, and revenue.




• Identify emerging SEO trends, algorithm updates, and industry best practices to
maintain competitive advantage.
• Conduct regular competitor benchmarking and search landscape analysis to
uncover growth opportunities.

Technical SEO
• Lead technical SEO initiatives to improve website crawlability, indexation, site
architecture, page experience, Core Web Vitals, and overall search performance.
• Partner with Product, Technology, and Engineering teams to implement SEO
best practices during current feature launches, website migrations, and platform
enhancements.
• Conduct periodic technical audits and ensure timely resolution of SEO-related
issues.

Content & On-Page SEO
• Develop content strategies aligned with user intent, search demand, and
business priorities.
• Collaborate with content, merchandising, and marketing teams to build SEO-led
content calendars and scalable content frameworks.
• Optimize c

📌 Manager - SEO & Website Marketing (Kolkata)
🏢 Vedant Fashions Limited - Manyavar-Mohey
📍 Kolkata