Content Desk Analyst - KMPL-Support Services-Marketing HO
Job Title: Content Desk Analyst
Location: Kotak Mahindra Prime Limited, Kotak Infinity, HO
Employment Type: Full-time
Overview
We are seeking a detail-oriented Marketing Analyst to manage and monitor
customer communications and support campaign execution for our Car Finance
vertical. This role requires strong organizational skills, attention to detail,
and a good command of English for reviewing and refining communication content.
Key Responsibilities
Communication Management (60%)
* Track all customer communications (SMS & Email) sent through various systems.
* Review and correct grammar in communication templates to ensure language
accuracy.
* Publish monthly MIS reports detailing:
* Number of SMS deployed
* Originator of the communication
* Frequency of the communication
* Maintain a comprehensive repository of all approved communications (active
and inactive) within the system.
Campaign Management (40%)
* Collaborate with creative agencies and product teams to execute lead
generation campaigns for Car Finance.
* Coordinate campaign assets and approvals.
* Track campaign performance and report progress to stakeholders.
Required Qualifications
* Bachelor’s degree in Marketing, Communications, or related field.
* Robust command of English language (grammar and proofreading skills).
* Proficiency in MS Excel and reporting tools for MIS preparation.
* Basic understanding of marketing campaigns and customer communication
processes.
* Excellent organizational and documentation skills.
Preferred Qualifications
* Experience in campaign management and agency coordination.
* Familiarity with CRM systems and marketing automation tools.
📌 Marketing Analyst-KMPL-Support Services-Marketing HO (Mumbai)
🏢 Kotak
📍 Mumbai