Key Responsibilities
Manage and maintain company social media platforms.
Create and publish engaging content, including posts, reels, stories, and promotional videos.
Plan and execute social media campaigns to improve brand awareness and lead generation.
Handle professional camera equipment for photo and video shoots.
Capture product, project, event, and corporate photos and videos.
Edit photos and videos for social media and marketing purposes.
Create basic graphics, banners, posters, and promotional content.
Monitor social media performance and prepare reports on reach, engagement, and campaign results.
Respond to basic customer enquiries and coordinate with the sales/marketing team for lead follow-up.
Stay updated on social media trends, digital marketing tools,



and competitor activities.
Required Skills
Social Media Management: Instagram, Facebook, LinkedIn, YouTube, and other relevant platforms.
Camera handling and basic photography/videography skills.
Video editing using Adobe Premiere Pro, CapCut, Filmora, or similar software.
Photo and graphic editing using Photoshop, Canva, or similar tools.
Knowledge of digital marketing, SEO, and paid advertising is an added advantage.
Valuable communication and content writing skills.
Ability to work independently and travel for shoots when required.

📌 Digital Marketing Executive (Palladam)
🏢 Vertex Research Centre
📍 Palladam