Job Description:

Position: CRM Executive
Department: Sales & Marketing / Customer Experience
Industry: Paint Manufacturing
Location: Faridabad, Haryana (or relevant location)

Key Responsibilities

1. Customer Engagement & Retention

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Build and maintain robust relationships with existing clients, distributors, and dealers.

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Serve as the key point of contact for high-value customers and handle escalations.

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Follow up on customer satisfaction post-delivery or service.

2. CRM Software & Data Management

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Operate CRM platforms like Salesforce, Zoho CRM, SAP CRM, etc., tailored to the company’s size and budget.

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Maintain up-to-date and accurate records of customer interactions, orders, and feedback.

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Analyze customer data to identify trends and suggest improvements.

3. Order Management & Coordination

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Coordinate with the production and logistics teams to ensure timely delivery of paint products.

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Track orders, dispatches, and returns in coordination with SAP/ERP teams.

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Provide customers with regular updates on their order status.

4. Feedback & Complaint Resolution

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Record and resolve customer complaints regarding paint performance, delivery, packaging, etc.

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Initiate root-cause analysis for recurring issues and propose corrective actions.

5. Campaigns & Loyalty Programs

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Design and execute campaigns to improve dealer engagement and loyalty.

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Offer schemes, promotions, or incentives based on customer behavior and buying patterns.

6. Reporting & Insights

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Generate weekly/monthly CRM reports: churn analysis, sales funnels, NPS, etc.

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Provide insights to the marketing and product teams for improvement.

📌 CRM -Coordinator (Faridabad)
🏢 Right Advisors
📍 Faridabad