Location: Hyderabad

Work Mode: On-site

Experience: 2+ Years

Salary: ₹22,000 – ₹25,000 per month

Employment Type: Full time

About The Role

We are looking for a results-driven Performance Marketing with 2+ years of hands-on experience in managing paid advertising campaigns. The ideal candidate should have strong practical knowledge of Meta Ads and Google Ads and be capable of generating quality leads/conversions while optimizing campaign performance.

The role will focus on campaign execution, optimization, analytics, lead generation, and achieving measurable marketing results. Similar Hyderabad roles commonly emphasize hands-on Google/Meta campaign management, conversion tracking, reporting, and optimization.

Key Responsibilities

Plan, launch, manage, and optimize Google Ads and Meta Ads campaigns.
Manage lead-generation, traffic, conversion, remarketing, and sales campaigns.
Conduct keyword research, audience research, and competitor analysis.
Monitor CPL, CPA, CPC, CTR, CPM, conversion rate, and ROAS.




Optimize campaigns to reduce acquisition costs and improve lead quality.
Perform A/B testing of ad creatives, copy, audiences, and landing pages.
Manage daily campaign budgets and allocate spending to high-performing campaigns.
Set up and monitor conversion tracking using Google Analytics/GA4, Google Tag Manager, and Meta Pixel.
Prepare weekly and monthly performance reports.
Identify campaign issues and take corrective actions quickly.
Coordinate with the Graphic Design and Content teams for high-performing ad creatives.
Analyze campaign data and provide actionable recommendations.
Stay updated with changes in Meta and Google advertising platforms.

Required Skills

2+ years of hands-on Performance Marketing experience.
Strong knowledge of Google Ads and Meta Ads Manager.
Experience in lead generation and conversion campaigns.
Good understanding of CPL, CPA, CPC, CTR, CPM, ROAS, and ROI.
Knowledge of GA4, Google Tag Manager, and Meta Pixel.
Strong analytical

📌 Performance Marketing (Hyderabad)
🏢 Giri Consultancy
📍 Hyderabad