Job Description

Role Overview

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The Creative Lead – Western Wear will define and drive the creative vision, textile innovation, and product development strategy across men’s, women’s, and kids’ western wear categories .

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The role translates brand ethos, craft heritage, and contemporary trends into commercially viable collections , ensuring alignment with merchandising strategy, costing targets, and business objectives .

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The position leads a cross-functional team of textile designers, fashion designers, and product development merchants , guiding the entire process from conceptualisation and trend direction to range development, costing alignment, jury presentation, and final product handover for production and launch .

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Position Objective

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- Provide creative leadership and strategic design direction for the western wear categories.
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- Drive innovative textile and apparel design development aligned with Fabindia’s craft heritage and market positioning.
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- Ensure commercially successful collections through robust range planning, costing discipline,



and trend relevance .
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- Lead end-to-end design processes , including concept development, sampling, range presentation, and production handover.
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- Manage and mentor design and product development teams to deliver high-quality, timely collections.
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Key Responsibilities

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1. Creative Direction & Trend Strategy

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- Define the seasonal creative vision for western wear across categories.
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- Lead trend research including colour, fabric, silhouette, craft, and surface development trends.
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- Translate fashion trends and indigenous craft narratives into relevant seasonal themes.
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- Develop seasonal design strategy documents outlining concept, colour palette, materials, and styling direction.
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- Ensure creative consistency across all product categories while maintaining brand identity.
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2. Market & Consumer Insights

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- Conduct market visits and compet

📌 Creative Lead (Noida)
🏢 FABINDIA
📍 Noida